Just What Is MemberTrends?
Grow Your Association. Get More Members. Keep Them Longer. MemberTrends uses your member data to develop a step-by-step plan to …Read More »
Donor Insight. Fundraising Action. You have two choices
Whatever challenge you face – managing your task list, exercising 4x / week, or retaining donors – you always have …Read More »
Membership Data Analytics | Learn What’s Working, And How It Can Help You
Not long ago, using data to super- charge your marketing efforts was seen as the next big thing. Today, most …Read More »
Why Direct Mail? It Stimulates The Brain.
A basic marketing tenet is that you should always place your message where your audience will receive it. So it …Read More »
Why Direct Mail?
Why Direct Mail? Because it grabs and hold attention! The key to effective engagement is relevance. Crafting a piece of …Read More »
Female Donor Trends: A 2018 Survey Breakdown
Fundraising professionals know that all donors are not the same. As women become even more powerful forces in supporting causes, …Read More »
First Look At Gen Z
What Does Your Future Member or Donor Look Like? An Early Look At Generation Z Successful membership and donor-supported organizations …Read More »
Men vs Women Donors
Why Women Donors Are Likely More Valuable If you’ve detected a trend in the last few years that shows women …Read More »
Direct Mail Fundraising, Membership and Advocacy Campaigns | 2019 Postal Rates
Grass Root Communication specializes in designing and executing highly targeted data driven direct mail Fundraising, Membership and Advocacy campaigns. We …Read More »MemberTrends
Your data holds the keys to your membership-campaign strategies. GRC MemberTrends analyzes your data and reveals immediately actionable strategies that …Read More »
Membership Data: A Little At A Time Goes A Long Way
These days, developing your membership-building strategies around data is paramount. Knowing who your members are, how they interact with your …Read More »
Looking To Attract New Members? Show Them What They’re Missing
In most associations, one of the perks of membership is access to a steady stream of high-quality, informative content. From …Read More »
Identifying Your Donors: Where To Start?
You know that identifying your donors is important. But do you know where to start? Easy: With your own lists, …Read More »
Donor Identity: A Deeper Dive
Every experienced fundraiser understands the need to segment donors, identify them, and adjust campaigns to appeal to them. But a …Read More »
Online Content: Back to Basics
How is social media influencing our perceptions? Trust in social media is low, and Americans have been spending less time …Read More »