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We get a lot of strategy-related questions here at Grassroot. One of the most common from our donor-focused clients is, …Read More »

If you are involved in a nonprofit that relies on individual financial gifts, donor acquisition is surely one of your …Read More »

The novel coronavirus pandemic has shifted much of life online. Among the biggest changes are in the world of conferences …Read More »

The novel coronavirus pandemic has changed just about every aspect of our society in some way. Even setting aside damage …Read More »

If there is one thing we’ve all learned during 2020, it’s that virtual events do not offer the same experience …Read More »

Grassroot Communication has expanded its offerings to include promotional products via its new GRC Marketplace online portal. GRC Marketplace, available …Read More »

The novel coronavirus pandemic has changed a lot about the way business is done. Arguably the largest change has a …Read More »

Not long ago, a member of the Grassroot team went to a local store to pick up some supplies. It’s …Read More »

Springtime is usually the season filled with renewal and growth—both in the world around us and with a lot of …Read More »

We’ve laid out some steps to create a simple, straightforward spring appeal. But some organizations may want to go a …Read More »

Our original topic for this news­letter was the spring appeal. COV­ID-19 has changed a lot, but it does not have …Read More »

Maintaining a personal, consistent connection with donors is a key part of any long-term fundraising strategy. One of the most …Read More »

We at Grassroot Communication, like everyone else, are keeping an eye on the latest news about COVID-19. We’re writing to …Read More »

If you have an email account, you’ve seen messages from do-not-reply addresses. They can be useful in certain circumstances, but …Read More »

Growing your donor pool is something we cover a lot here at Grassroot—whether it is identifying data patterns or crafting …Read More »